December 2, 2008
headline: “A FLIGHT IS NOT BORING, BORING IS BORING.*”
copy: “Here was a crazy, avant-garde thought: don’t be so boring. So we went and hired not boring people. Then we went and installed not boring light. Then we stocked our flights with not boring things. and before anyone knew it, there was no room left for boring so we kicked boring off the flight. We left boring behind, cold, shivering, penniless and wet. And we’re okay with that. Because between you and us, boring was kind of a jerk.”
tag: “*not to be confused with an airline”